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Swimwear 24 May, 2013

Swim in a Rihanna-Approved Suit This Summer

Swimsuit brand We Are Handsome, maker of the roaring feline one-piece spotted on Rihanna in Summers past, is attempting to bottle lightning with The Discovery collection.

by Leah Melby

Swimsuit brand We Are Handsome, maker of the roaring feline one-piece spotted on Rihanna in Summers past, is attempting to bottle lightning with The Discovery collection. The photo-realistic prints include boardwalk and woodland scenes and a majestic white tiger, all intended to awaken past memories of big moments in your life (think butterflies from a first kiss or the awe-inspiring shock of a special holiday). With the idea of revisiting milestone moments being so very delicious, it's a novel idea worth suiting up for.

See the campaign images exclusively here and then start shopping. Styles retail between £75 and £350 and are available here and on the brand's website.

Shopping 19 Jun, 2012

Make a Splash in British Swimwear This Summer

This Summer, Britain is taking the world stage what with the Diamond Jubilee celebrations and the 2012 Olympics, so what better way to celebrate our heritage than by choosing British designers and brands for our swimwear on jaunts abroad.

by POPSUGAR Fashion UK

This Summer, Britain is taking the world stage what with the Diamond Jubilee celebrations and the 2012 Olympics, so what better way to celebrate our heritage than by choosing British designers and brands for our swimwear on jaunts abroad. From high end labels like Mulberry, Burberry, Stella McCartney, Matthew Williamson, Julien Macdonald and Issa London to affordable high street options from Topshop and Kelly Brook, take a look through my pick of the best British bikinis and swimsuits on the market, and let me know what you'll be wearing!

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Swimwear 01 Dec, 2011

Zimmermann's Summer '12 Collection Makes Us Yearn For Warm Winter Getaways

When it's cold outside, we can't help but to start thinking about a Winter getaway, and what better way to get excited for one than with Zimmermann's Summer '12 lookbook.

by Chi Diem Chau

When it's cold outside, we can't help but to start thinking about a Winter getaway, and what better way to get excited for one than with Zimmermann's Summer '12 lookbook. Believe us, the array of printed floral maxis, bikinis, eyelet coverups, and sexy one-piece bathing suits are sure to make you think twice about eating that second slice of pie. Want to see more? Peep the slideshow for warm-weather destination looks and start planning your mid-Winter getaway. Cancun, Hawaii, Bali, here we come . . .

Source: Zimmermann's Summer '12 Collection Makes Us Yearn For Warm Winter Getaways

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Swimwear 15 Sep, 2011

The Best Swimwear From the Spring 2012 Runways

With each 2012 Spring collection, we've been treated to a peek at the swimwear the upcoming season will bring.

by Hannah Weil

With each 2012 Spring collection, we've been treated to a peek at the swimwear the upcoming season will bring. This time around, the one-piece rules. From sleek iterations at Michael Kors to the retro-inspired, sporty style at Marc by Marc Jacobs and the sexy, tribal-infused cutouts at Herve Leger, we might be seeing less of the bikini, but with so many ways to wear a one-piece, we doubt we'll miss it all that much. Click through for 16 of our favorite swim styles from the Spring runways.

Source: The Best Swimwear From the Spring 2012 Runways

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$\Disposable Bathing Suits$

Poll 13 Aug, 2011

Have You Ever Worn a Disposable Bathing Suit?

It's not often that a product or item is going to knock my socks off, but last week, I went to a day spa where they offered me a disposable bathing suit to use after the treatment in the steam room, sauna, and relaxation pool.

by Jamie Roy

It's not often that a product or item is going to knock my socks off, but last week, I went to a day spa where they offered me a disposable bathing suit to use after the treatment in the steam room, sauna, and relaxation pool. I love this idea and thought the option of wearing a throw-away swimming costume took away any locker-room-nude shyness that I have. It was a paper thin suit that could really only be worn once and came in sizes small, medium, large, and extra large. It was comfortable, highly elastic with kind of a waxy texture, and had a generous fit through the bust, bum, and midsection. I also kind of thought it might be a fun and practical item to have handy if you own a pool and throw a lot of parties. This way, people who forget suits don't have to borrow one of yours. They're actually sold here and can be shipped to the UK. What do you think of this product?

Fashion Flash 01 Jun, 2011

Alexander Wang to Launch Swimwear

Alexander Wang fans unite: the boy wunderkind is finally launching a swimwear collection set to debut for resort.

by Chi Diem Chau

Alexander Wang fans unite: the boy wunderkind is finally launching a swimwear collection set to debut for resort. Details are still on the hush, but we do know that the line is set to feature, "sexy cutouts and athletic references." We're crossing our fingers that Wang's waterproof offerings look something like the tomboy-cool, swim-like pieces he showed in his Spring '09 and Spring '10 collection seen below.

Source: Alexander Wang to Launch Swimwear

Swimwear 31 May, 2011

Kick Off Summer With Our Favorite Swim Editorials

Happy Memorial Day Weekend!

by Noria Morales

Happy Memorial Day Weekend! The unofficial start of Summer marks this weekend, and for us that means glorious anticipation of a season of beach trips, barbeques, and total chillin'. To kick things off, we've gathered 15 of our favorite swimsuit editorials with ultragorgeous appearances from models, including Daria, Lara, and Arlenis. Click to see hot models and hot swimsuits come together in our Memorial Day ode to the swimsuit.

Source: Kick Off Summer With Our Favorite Swim Editorials

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Best Swimsuits For Your Body Shape: Pear Shapes

Shopping 17 May, 2011

Best Swimsuits For Your Body: Pear Shapes

The pear shape is like an exaggerated hourglass figure: slim on top, with wider hips, rear, and upper thighs.

by Noria Morales

The pear shape is like an exaggerated hourglass figure: slim on top, with wider hips, rear, and upper thighs. If you have a pear-shaped body and want to minimize your widest part, while highlighting your most slender parts, here are the things to look for:

SKIRTED BOTTOMS: There are all kinds of skirted bottoms, from sexy, ultra short fitted ones to swingier versions. The skirted bottom, as opposed to bikinis or briefs, simply covers up your widest parts. You can choose a fitted skirt or a loose version, whatever is more comfortable for you.

DARK BOTTOMS, PRINT ON TOP: Since you're smaller up top, use a print to draw attention upwards. Keep the bottom dark and solid, and it will perform an amazing trick of the eyes and make you look smaller overall.

We found suits for all types of styles, click our slideshow to see our picks, and click the links to shop.

Source: Best Swimsuits For Your Body: Pear Shapes

Best Swimsuits For Your Body: Pear Shaped

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Daisy Lowe Designs Vintage Swimwear for Peacocks

Celebrity Collaboration 17 Jan, 2011

Daisy Lowe Designs Swimwear for 2011

Daisy Lowe recently designed a collection for Morgan, and if you were sad to have missed out on her designs to our European cousins, then fear not!

by Laura Street

Daisy Lowe recently designed a collection for Morgan, and if you were sad to have missed out on her designs to our European cousins, then fear not! It has just been revealed that Daisy is joining her Mum, Pearl Lowe, at High Street retailer Peacocks as she prepares to launch a swimwear collection.

The vintage inspired designs are due to launch in April in time for the Summer and Daisy will also star in the ad campaign. Daisy gave hints to the collection saying, "I’ve sought inspiration from the things I love, family holidays in Europe, iconic fifties pin ups and classic vintage shapes."

The pieces will be very affordable with every item being priced at £18 or under. They will be available in sizes 8 - 16. Are you excited for this collaboration?
Photo by Alexie Hey

Photo of Olivia Palermo in a Purple Bikini On Holiday In St Barthelemy

Shopping 05 Jan, 2011

Trend Alert: Purple Bikini

Many celebrities have escaped to the sun to kick off the new year in style.

by Laura Street

Many celebrities have escaped to the sun to kick off the new year in style. One such star is Olivia Palermo who is on holiday in St Barts with her beau Johannes Huebl. The City star recently revealed that she is set to launch her own clothing line as part of her new MTV project. Olivia went for a dip in the ocean wearing a purple triangle bikini. You can follow her lead with the cute purple swimwear below.

French Connection Ruffle Triangle Bikini Top Exclusive to ASOS

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