Fab Flash: Eva Mendes Signs Second Calvin Klein Deal


If Kate Moss was not enough proof that going to rehab can improve your career then maybe Eva Mendes will convince you. Following her completion of a brief stint in rehab, Eva has landed herself a second Calvin Klein deal. The first (secured before rehab) as the face of their fragrance campaign and now a second as the CK underwear model. Tom Murry, president and chief operating officer of Calvin Klein Inc spoke to WWD asking if rehab had an impact on their decision,

"No, it has not. We were already in one [fragrance] campaign when it [rehab] occurred and it did not affect our decision-making for the underwear campaign."

Eva will replace Natalia Vodianova, who was the face of Calvin Klein Underwear in 2007. Both of Eva's ad campaigns will be revealed later this year.

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