A pink-clad Jordan played on notions of her dual identity at the launch of her new electrical haircare range at Superdrug in London. To demonstrate both of the products (a straightening iron and a curling tong), she styled her hair super sleek on one side and curly on the other. I'm not sure if one side is supposed to represent Katie Price and the other, her alter ego glamour girl Jordan — what do you think?
I haven't tried the items yet, but apparently Katie has plans to release a new product every six weeks. You can expect shampoos and hair care products to complement the hair tools. I'm not sure if seeing Jordan using these products makes me want to by them, or just run in the opposite direction! Would you buy hair stylers from Jordan?
Mario Pietrangeli/Dean Cranston/Jessica Sethi/Ed Cooper/BigPicturesPhoto.com and Source
Morgan
GiGi
Hanky Panky
This outfit is over the top ridiculous - what is she thinking!!
1LOL Jamie, of course she wasn't thinking...and therein lies the problem. Either that, or she dressed in the dark! =D
2I think one 1/2 should be flat chested.... to really play up the opposites.
3Noooooooooooooooooo.
4No no no and no. Anything that's bright pink doesn't really equal quality for me. And I really don't want my hair to look like hers.
5Homegirl looks like a hot mess! :/ I don't think I'd buy any product that she endorses lol. Plus I'm more than happy with my Solia Flat Iron
6Whoa. This is what I get for coming back to the States for the summer. Last time I saw her, Jordan was a blonde - I didn't even recognise her!!
But even if I did use heated styling implements (no, no, no!), I would SO not buy them from Jordan's line. That's just too many levels of ridiculous.
7NOOOOO Never
8Not if she paid me with her probably ugly-looking money.
9No heat styling anywhere NEAR my hair! Regardless of who's trying to sell them.
10I wouldn't, but I don't think I'm the target market being 24. This topless model/ champion of women who think they need to look plastic and be dense is definitely marketing for 12-year-olds. Just like Playboy. The worst thing is that parents will actually buy these for their kids. It makes me sick.
11agree with prrrtykittie. Jordan makes me sick full stop! i cant stand her shameless exploitation and yet the media doesnt bag her for it!!
What else is she tryig to ram down our throats!
ew ew and ew
12Y is she dressed this way??? Can't she wear sumthing normal and sell
13Deffo her hair is fab! id buy em all!
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