Kathy Phillips, International Beauty Director of Vogue and founder of the This Works, cult line of aromatherapy beauty products, has recently launched a partnership with Kids Company, to raise money for disadvantaged and damaged children.

Kids Company, set up in 1996 by Camila Batmanghelidjh, provides a refuge for children trying to escape abuse or drug use at home. The drop-in centre, in South London, provides a community-focused area where children can go to see friends, have massages and just hang out in a safe and caring environment.

Kathy's Good Works range, in association with Boots, is a mass market aromatherapy range, available from September.

"I decided to call it Good Works, because it was going to be green and sustainable, and because of the connection with This Works." Kathy told The Observer magazine. "Then I felt if we were going to use that name we really should be doing something good with it".

Just read more for how the beauty products are being put to good use:

The products are almost a natural, if somewhat surprising, tie in with Kids Company. At the centre, children are able to get massages, reflexology, cranial osteopathy and acupuncture, alongside psychotherapy. Usually branded 'young thugs' it is these children from disadvantaged backgrounds, that often end up turning to drugs and knife crime, often from abuse or neglect.

Camila says "Some of them are so traumatised that they won't allow anyone to touch them, so sometimes the therapist would have to do it over their Nike caps...it's when the children are lying down that you see the cigarette burns, the belt marks. The massage therapists have to be prepared for this. "

Kathy adds "As a beauty editor you know that there's a percentage of people who think the whole thing's very superficial, very commerical... but.. you see how people are feeling better about themselves and how their performance has improved."

The Good Works products will now be used at the centre, as well as a percentage from the sale of the products at Boots (£2 from every £8) going to charity.

It's heartening to see these children, often as young as six or seven, who are usually judged solely on their behaviour, being able to receive the care they deserve – instead of being shunned by society or branded as 'chavs'. Good works, indeed.